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Monthly Archives: January 2021

Gmail

How to Create Email Marketing Campaigns that Keep People Engaged

  • PaulaP
  • January 27, 2021

When it comes to engaging leads, email marketing campaigns are primary strategies. It remains one of the most effective forms of marketing, with a possible ROI of $38 for every $1 spent on campaigns. However, ineffective email marketing becomes boring

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Top B2B Marketing Strategies You Should Know in 2021

  • PaulaP
  • January 20, 2021

For most businesses, New Year is all about focusing on getting better results in your business – usually in the form of revenue. This means thinking carefully about leveraging marketing to drive your business forward in the new year. Here

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How to Make the Most of a Virtual Conference

  • PaulaP
  • January 14, 2021

As the novel coronavirus pandemic continues to disrupt business and the ability to meet in person, major conferences have taken an enormous hit. Organizations accustomed to hosting large gatherings have been forced to cancel their events throughout the past year.

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marketing strategy

Funnel, Hourglass or Flywheel – Why It Is Important for Lead Generation

  • PaulaP
  • January 6, 2021

According to a report from Hubspot, 61 percent of marketers report that lead generation presents one of their biggest struggles. The art of attracting customers and convincing them to buy from you becomes increasingly complex in today’s digital world. Customers

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Recent Posts

  • The Hidden Cost of Neglecting Marketing Data Infrastructure
  • Dark Funnel Marketing is the Easy and Fun Way to Hit Your Sales Quota
  • Way to Improve CRO When Your Site Has Low Traffic
  • Quick! Close Deals In Q4 Before Your Time Runs Out
  • Dark Funnel: Pivot Your Marketing to the Dark Side

Categories

  • ABM (2)
  • Content Marketing (42)
  • Conversion (11)
  • Demand Generation (2)
  • Email marketing (7)
  • Lead Generation (24)
  • Lead Magnets (2)
  • Lead Nurturing (4)
  • Marketing (12)
  • Messaging (5)
  • Sales (17)
  • Social Media (10)
  • Strategy (31)
  • Targeting (5)
  • Video (3)
  • Website (5)
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