Although email is one of the first arrivals in the digital marketing landscape, it has a staggering return on investment of 4200%. That’s if you have good email open rates. Used by nine out of ten marketers to distribute content as of 2021,
Considering that ninety-three percent of all website interactions come about via a search engine, SEO best practices are absolutely crucial in order for businesses to reach customers. However, what happens when your SEO habits clash with your website’s user experience (UX) goals?
Did you know that advertisers achieve an 8:1 return on investment (ROI) through Google Search and Ads? This means you can get $8 for every $1 spent on your Google Ads. In the age of the Internet and Google search, whether or
If you’re running a marketing campaign, campaign testing all elements to ensure success is required. Unfortunately, many businesses make the mistake of only looking at the end result without taking into account all of the factors that contribute to their